Podium logo + Klaviyo logo

Automate Podium & Klaviyo

Stop paying for mismatched spreadsheets. Sync data between Podium and Klaviyo in real-time, so you can manage your operations without the busywork.

Custom API Integration
Secure Data Transfer
Done-For-You Setup

How the Data Flows

graph LR
    subgraph Source ["Podium"]
        T1(["Get Invoices for Dynamic Dropdowns"])
    end
    
    subgraph Middleware ["Enterprise Integration Core"]
        W[CRON API
Poller] --> V{Validation
& Auth} V -->|Fail| DLQ[Dead Letter
Queue] V -->|Pass| Map[Data Mapping
& Transformation] Map --> Retry[Rate Limiting
& Retries] end subgraph Target ["Klaviyo"] A1(["Add Profile to List"]) end T1 -->|JSON Payload| W Retry -->|Authenticated API POST| A1 style Source fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5 style Target fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5 style Middleware fill:#f8fafc,stroke:#94a3b8,stroke-width:2px style T1 fill:#3b82f6,stroke:#fff,stroke-width:2px,color:#fff style W fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff style V fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff style Map fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff style Retry fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff style DLQ fill:#ef4444,stroke:#fff,stroke-width:1px,color:#fff style A1 fill:#e11d48,stroke:#fff,stroke-width:2px,color:#fff
When Podium and Klaviyo operate in isolation, customer interactions captured in Podium's webhooks may not reflect in Klaviyo's marketing campaigns. For instance, if a customer leaves feedback via Podium, the marketing team may not receive this data in Klaviyo, leading to misaligned messaging. This results in the marketing team manually checking Podium for updates, wasting hours each week on data entry and analysis instead of focusing on campaign strategy.

Top Ways to Automate Podium & Klaviyo

  • Automated Review Requests: Trigger personalized review requests via Podium after a purchase, automatically adding customer data from Klaviyo to enhance targeting and increase response rates.
  • Segmented Email Campaigns: Utilize customer feedback collected through Podium to create tailored email campaigns in Klaviyo, ensuring that messaging resonates with specific customer segments based on their interactions.
  • Real-Time Customer Insights: Sync customer interactions from Podium with Klaviyo to build comprehensive profiles, enabling real-time insights that drive more effective marketing strategies and improve customer engagement.

How to Build the Podium → Klaviyo Sync

  1. Set up a webhook in Podium to listen for the 'New Customer Feedback' event. This webhook will trigger when a customer submits feedback.
  2. Configure the webhook to send a POST request to your integration endpoint with the following payload: { "customer_id": "{{customer.id}}", "feedback": "{{feedback.text}}", "timestamp": "{{feedback.created_at}}" }.
  3. On your integration server, create an endpoint that receives the POST request from Podium. Extract the 'customer_id', 'feedback', and 'timestamp' from the payload.
  4. Use the Klaviyo API to insert the feedback into the appropriate list. Make a POST request to https://a.klaviyo.com/api/v1/people//feedback with the following JSON payload: { "feedback": "{{feedback}}", "timestamp": "{{timestamp}}" }.
  5. Confirm that the feedback has been successfully recorded in Klaviyo by checking the response from the API call.

Developer Warnings & API Gotchas

  • Ensure that the 'customer_id' from Podium matches the format required by Klaviyo, as discrepancies can cause failed API inserts.
  • Be aware that Klaviyo may require specific fields to be present in the payload; omitting required fields can lead to errors during the API call.
  • Test the integration thoroughly to handle potential duplicate feedback submissions, which could lead to multiple entries in Klaviyo if not managed correctly.

Supported API Operations

We leverage official, stable endpoints to ensure secure data transfer. No deprecated legacy routes.

  • When this happens in Podium... Get Invoices for Dynamic Dropdowns
    Do this in Klaviyo Add Profile to List
  • When this happens in Podium... Get Locations
    Do this in Klaviyo Add Tag to List
  • When this happens in Podium... New Campaign
    Do this in Klaviyo Add Tag to Segment
  • When this happens in Podium... New Cancelled Invoice
    Do this in Klaviyo Create Event
  • When this happens in Podium... New Invoice
    Do this in Klaviyo Create List

SyncMatrix Experts

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Speak with an Integration Architect

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I can see you're looking at mapping Podium to Klaviyo. Tell me about your current setup—what's the specific bottleneck you're trying to automate right now?