Automate Klaviyo & Asana

Stop paying for mismatched spreadsheets. Sync data between Klaviyo and Asana in real-time, so you can manage your operations without the busywork.

Get This Workflow Built

Custom API Integration

Secure Data Transfer

Done-For-You Setup

How the Data Flows

graph LR
    subgraph Source ["Klaviyo"]
        T1(["Fetch Custom Actions"])
    end
    
    subgraph Middleware ["Enterprise Integration Core"]
        W[CRON API
Poller] --> V{Validation
& Auth}
        V -->|Fail| DLQ[Dead Letter
Queue]
        V -->|Pass| Map[Data Mapping
& Transformation]
        Map --> Retry[Rate Limiting
& Retries]
    end
    
    subgraph Target ["Asana"]
        A1(["Add Tag to Task"])
    end

    T1 -->|JSON Payload| W
    Retry -->|Authenticated API POST| A1

    style Source fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5
    style Target fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5
    style Middleware fill:#f8fafc,stroke:#94a3b8,stroke-width:2px
    style T1 fill:#3b82f6,stroke:#fff,stroke-width:2px,color:#fff
    style W fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style V fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style Map fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style Retry fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style DLQ fill:#ef4444,stroke:#fff,stroke-width:1px,color:#fff
    style A1 fill:#e11d48,stroke:#fff,stroke-width:2px,color:#fff

When Klaviyo and Asana operate independently, marketing teams often face delays in project execution. For instance, when a new campaign is launched in Klaviyo, the associated tasks in Asana may not be created automatically, leading to manual entry of campaign details. This results in lost time as marketing personnel must cross-reference campaign data and manually input it into Asana, increasing the risk of errors and miscommunication between teams responsible for execution and tracking.

Top Ways to Automate Klaviyo & Asana

Automated Task Creation: Instantly generate Asana tasks from Klaviyo campaigns, ensuring that your marketing initiatives are translated into actionable steps for your team without manual input.
Real-Time Campaign Updates: Automatically sync campaign performance metrics from Klaviyo to Asana, allowing your project managers to stay informed and adjust strategies based on real-time data.
Seamless Collaboration: Facilitate communication between marketing and project management teams by automatically updating Asana with relevant Klaviyo insights, ensuring everyone is on the same page and working towards common goals.

How to Build the Klaviyo → Asana Sync

In Klaviyo, configure a Standard Webhook to trigger on the 'Campaign Sent' event.
Set the webhook URL to point to your Asana integration endpoint (e.g., https://api.asana.com/api/1.0/tasks).
In the webhook payload, extract the relevant campaign data such as 'Campaign Name', 'Recipients', and 'Send Time'.
Format this data into a JSON object that matches the Asana task creation requirements, including fields like 'name', 'notes', and 'projects'.
Use the Asana API to POST this JSON object to the tasks endpoint, ensuring to include the necessary authorization header with your Asana API key.

Developer Warnings & API Gotchas

Ensure that the 'projects' field in the Asana task creation payload matches the project IDs in Asana; otherwise, tasks may not be associated with the correct project.
Be cautious with date formats; Klaviyo may provide timestamps in UTC, while Asana requires specific formatting for due dates, which can lead to tasks being created with incorrect deadlines.
When extracting recipient data from Klaviyo, ensure that you are only including unique email addresses to avoid duplicate tasks in Asana, as this can clutter project management views.

Supported API Operations

We leverage official, stable endpoints to ensure secure data transfer. No deprecated legacy routes.

When this happens in Klaviyo... Fetch Custom Actions

Do this in Asana Add Tag to Task
When this happens in Klaviyo... Get List

Do this in Asana Add Task to Section of Project
When this happens in Klaviyo... Get Metric

Do this in Asana Add Task to Section of Project (Legacy)
When this happens in Klaviyo... Get Tag

Do this in Asana Attach File
When this happens in Klaviyo... New Campaign

Do this in Asana Create Comment/Story

SyncMatrix Experts

Available for Hire

We are an AI-powered automation team. We build custom, reliable API workflows that eliminate manual data entry.

Speak with an Integration Architect

We build custom API workflows that don't hit rate limits.

I can see you're looking at mapping Klaviyo to Asana. Tell me about your current setup—what's the specific bottleneck you're trying to automate right now?