Automate Keap & Asana

Stop paying for mismatched spreadsheets. Sync data between Keap and Asana in real-time, so you can manage your operations without the busywork.

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Custom API Integration

Secure Data Transfer

Done-For-You Setup

How the Data Flows

graph LR
    subgraph Source ["Keap"]
        T1(["Get Affiliates"])
    end
    
    subgraph Middleware ["Enterprise Integration Core"]
        W[CRON API
Poller] --> V{Validation
& Auth}
        V -->|Fail| DLQ[Dead Letter
Queue]
        V -->|Pass| Map[Data Mapping
& Transformation]
        Map --> Retry[Rate Limiting
& Retries]
    end
    
    subgraph Target ["Asana"]
        A1(["Add Tag to Task"])
    end

    T1 -->|JSON Payload| W
    Retry -->|Authenticated API POST| A1

    style Source fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5
    style Target fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5
    style Middleware fill:#f8fafc,stroke:#94a3b8,stroke-width:2px
    style T1 fill:#3b82f6,stroke:#fff,stroke-width:2px,color:#fff
    style W fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style V fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style Map fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style Retry fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style DLQ fill:#ef4444,stroke:#fff,stroke-width:1px,color:#fff
    style A1 fill:#e11d48,stroke:#fff,stroke-width:2px,color:#fff

When Keap and Asana operate independently, lead status updates in Keap fail to reflect in Asana tasks, leading to project delays. For instance, if a sales representative marks a lead as 'Closed Won' in Keap, the corresponding Asana task for onboarding remains untouched, causing the onboarding team to chase leads that are no longer active. This misalignment results in wasted hours as the onboarding team manually checks Keap for updates, leading to frustration and potential revenue loss.

Top Ways to Automate Keap & Asana

Automated Task Creation: Instantly create Asana tasks from new Keap contacts or updates, ensuring that your team is always aligned with the latest client interactions and project requirements.
Real-Time Status Updates: Automatically sync status updates between Keap and Asana, providing your team with immediate visibility into project progress and client communications, reducing the risk of miscommunication.
Seamless Reporting: Generate comprehensive reports that pull data from both Keap and Asana, allowing for better decision-making and strategic planning based on real-time insights.

How to Build the Keap → Asana Sync

In Keap, navigate to the 'Webhooks' section and create a new webhook. Set the trigger to 'Lead Status Updated'.
Configure the webhook to send a POST request to your designated endpoint, e.g., https://yourserver.com/keap-webhook with the payload containing the lead ID and new status.
On your server, set up an endpoint to receive the webhook. Extract the lead ID and new status from the payload.
Use the Asana API to find the corresponding task by making a GET request to https://app.asana.com/api/1.0/tasks/search?opt_fields=id,name&completed_since=now&assignee.any=me to retrieve tasks assigned to you.
Once you identify the task associated with the lead, make a POST request to https://app.asana.com/api/1.0/tasks/{task_id}/addProject to update the task's project based on the new lead status.

Developer Warnings & API Gotchas

Ensure that the lead ID from Keap matches the task ID in Asana; mismatches can occur if the naming conventions differ.
When updating task projects in Asana, be aware that adding a project does not remove the task from its previous project, which could lead to confusion over task ownership.
Payload data from Keap may not contain all necessary fields; verify that the required data for Asana task updates is included to avoid incomplete updates.

Supported API Operations

We leverage official, stable endpoints to ensure secure data transfer. No deprecated legacy routes.

When this happens in Keap... Get Affiliates

Do this in Asana Add Tag to Task
When this happens in Keap... Get Companies

Do this in Asana Add Task to Section of Project
When this happens in Keap... Get Contact

Do this in Asana Add Task to Section of Project (Legacy)
When this happens in Keap... Get Custom Fields

Do this in Asana Attach File
When this happens in Keap... Get Tags

Do this in Asana Create Comment/Story

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I can see you're looking at mapping Keap to Asana. Tell me about your current setup—what's the specific bottleneck you're trying to automate right now?