Automate Intercom & Gmail

Stop paying for mismatched spreadsheets. Sync data between Intercom and Gmail in real-time, so you can manage your operations without the busywork.

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Custom API Integration

Secure Data Transfer

Done-For-You Setup

How the Data Flows

graph LR
    subgraph Source ["Intercom"]
        T1(["Contact Replied"])
    end
    
    subgraph Middleware ["Enterprise Integration Core"]
        W[CRON API
Poller] --> V{Validation
& Auth}
        V -->|Fail| DLQ[Dead Letter
Queue]
        V -->|Pass| Map[Data Mapping
& Transformation]
        Map --> Retry[Rate Limiting
& Retries]
    end
    
    subgraph Target ["Gmail"]
        A1(["Add Label to Email"])
    end

    T1 -->|JSON Payload| W
    Retry -->|Authenticated API POST| A1

    style Source fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5
    style Target fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5
    style Middleware fill:#f8fafc,stroke:#94a3b8,stroke-width:2px
    style T1 fill:#3b82f6,stroke:#fff,stroke-width:2px,color:#fff
    style W fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style V fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style Map fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style Retry fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff
    style DLQ fill:#ef4444,stroke:#fff,stroke-width:1px,color:#fff
    style A1 fill:#e11d48,stroke:#fff,stroke-width:2px,color:#fff

When Intercom and Gmail operate independently, support agents often face delays in responding to customer inquiries. For instance, if a customer sends a message through Intercom and the support team needs to follow up via email, they must manually copy the customer's details and message content into Gmail. This not only increases the chance of human error, such as missing critical information like customer IDs or conversation history, but also consumes valuable time for the support team, which could be better spent addressing customer needs directly.

Top Ways to Automate Intercom & Gmail

Seamless Message Syncing: Automatically sync customer messages from Intercom to Gmail, ensuring that all team members have access to the latest conversations and context without the need for manual updates.
Automated Follow-Up Emails: Trigger personalized follow-up emails in Gmail based on customer interactions in Intercom, ensuring timely responses and enhancing customer engagement without additional effort.
Centralized Customer Insights: Aggregate customer data and insights from Intercom directly into Gmail, allowing your team to make informed decisions and tailor communications based on previous interactions, all from one platform.

How to Build the Intercom → Gmail Sync

In Intercom, configure a Standard Webhook to trigger when a new conversation is created. Set the webhook URL to your server endpoint, e.g., https://your-server.com/intercom-webhook.
On your server, listen for incoming POST requests at the /intercom-webhook endpoint. Extract the relevant payload data, including the customer's email address, conversation ID, and message content from the JSON body.
Use the Gmail REST API to send an email. Make a POST request to https://gmail.googleapis.com/gmail/v1/users/me/messages/send with the extracted data. Construct the email message in the required format, ensuring to include the customer's email in the 'To' field and the message content in the 'Body'.
Handle the response from the Gmail API to confirm successful email delivery or log any errors for troubleshooting.

Developer Warnings & API Gotchas

Ensure that the email format adheres to Gmail's MIME type requirements; failure to do so can result in emails being rejected or improperly formatted.
When extracting the customer's email from the Intercom payload, verify that it exists and is correctly formatted to prevent sending emails to invalid addresses.
Be cautious with the conversation ID; if you attempt to send multiple emails for the same conversation without proper handling, it may lead to confusion in tracking customer interactions.

Supported API Operations

We leverage official, stable endpoints to ensure secure data transfer. No deprecated legacy routes.

When this happens in Intercom... Contact Replied

Do this in Gmail Add Label to Email
When this happens in Intercom... Fetch Custom Actions

Do this in Gmail Archive Email
When this happens in Intercom... Lead Added Email

Do this in Gmail Create Draft
When this happens in Intercom... Lead Added Email (Legacy)

Do this in Gmail Create Draft (Legacy)
When this happens in Intercom... Lead Converted to User

Do this in Gmail Create Draft Reply

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I can see you're looking at mapping Intercom to Gmail. Tell me about your current setup—what's the specific bottleneck you're trying to automate right now?