Gmail logo + Keap logo

Automate Gmail & Keap

Stop paying for mismatched spreadsheets. Sync data between Gmail and Keap in real-time, so you can manage your operations without the busywork.

Custom API Integration
Secure Data Transfer
Done-For-You Setup

How the Data Flows

graph LR
    subgraph Source ["Gmail"]
        T1(["List Aliases"])
    end
    
    subgraph Middleware ["Enterprise Integration Core"]
        W[CRON API
Poller] --> V{Validation
& Auth} V -->|Fail| DLQ[Dead Letter
Queue] V -->|Pass| Map[Data Mapping
& Transformation] Map --> Retry[Rate Limiting
& Retries] end subgraph Target ["Keap"] A1(["Add a Product to an Invoice"]) end T1 -->|JSON Payload| W Retry -->|Authenticated API POST| A1 style Source fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5 style Target fill:transparent,stroke:#cbd5e1,stroke-dasharray: 5 5 style Middleware fill:#f8fafc,stroke:#94a3b8,stroke-width:2px style T1 fill:#3b82f6,stroke:#fff,stroke-width:2px,color:#fff style W fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff style V fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff style Map fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff style Retry fill:#1f2937,stroke:#fff,stroke-width:1px,color:#fff style DLQ fill:#ef4444,stroke:#fff,stroke-width:1px,color:#fff style A1 fill:#e11d48,stroke:#fff,stroke-width:2px,color:#fff
When Gmail and Keap operate independently, critical customer interactions are often lost. For instance, when a sales representative receives an email inquiry in Gmail, they may manually enter the contact details and conversation notes into Keap. This leads to potential data entry errors, such as incorrect email addresses or missed follow-ups, causing the sales team to spend hours each week on repetitive tasks instead of focusing on closing deals. Furthermore, important context from the email, like specific customer requests, may not be captured in Keap, leading to missed opportunities.

Top Ways to Automate Gmail & Keap

  • Automated Lead Capture: Instantly sync new Gmail contacts to Keap, ensuring that your sales team has up-to-date information and can follow up promptly, reducing the chances of leads going cold.
  • Email Tracking and Logging: Automatically log all Gmail correspondence in Keap, providing a comprehensive view of customer interactions and enabling better-informed follow-ups and personalized communication.
  • Task and Reminder Automation: Create automated tasks in Keap based on specific Gmail interactions, such as sending follow-up emails or scheduling calls, ensuring that no opportunity slips through the cracks.

How to Build the Gmail → Keap Sync

  1. Set up a webhook in Gmail to listen for new email messages. Use the endpoint https://www.googleapis.com/gmail/v1/users/me/messages to capture incoming messages.
  2. Configure the webhook to trigger on new messages received, extracting the payload.headers for the sender's email and snippet for the email content.
  3. Map the extracted data to the Keap API format. For example, use the sender's email to create or update a contact in Keap.
  4. Send a POST request to the Keap REST API endpoint https://api.keap.com/crm/contacts with the following JSON payload: {"email": "[extracted_sender_email]", "notes": "[extracted_email_snippet]"}.
  5. Verify the response from Keap to ensure the contact was created or updated successfully.

Developer Warnings & API Gotchas

  • Ensure that the email address extracted from Gmail's headers is properly sanitized before sending it to Keap, as any formatting issues may result in failed API calls.
  • Be cautious of the email snippet length; Keap has a character limit for notes, and exceeding this can truncate important information.
  • When creating or updating contacts in Keap, ensure that you handle cases where the email address already exists to avoid duplicate entries or errors in the API response.

Supported API Operations

We leverage official, stable endpoints to ensure secure data transfer. No deprecated legacy routes.

  • When this happens in Gmail... List Aliases
    Do this in Keap Add a Product to an Invoice
  • When this happens in Gmail... List Contact Groups
    Do this in Keap Create Company
  • When this happens in Gmail... List Messages
    Do this in Keap Create Invoice
  • When this happens in Gmail... New Attachment
    Do this in Keap Create Note
  • When this happens in Gmail... New Conversation
    Do this in Keap Create Product

SyncMatrix Experts

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I can see you're looking at mapping Gmail to Keap. Tell me about your current setup—what's the specific bottleneck you're trying to automate right now?